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How AI Is Redefining Product Development
From smarter product development to more adventurous snacking, innovation is reshaping consumer purchasing behaviors. Judith Kolenburg examines AI and the next era of product innovation, including how it helps process large amounts of data and identify patterns, trends and new opportunities. In another thought-provoking report, Hans Kraak explores innovation in the snack aisle. Demand for protein, better ingredients, international flavours and more sophisticated sharing occasions are among the areas explored.