A pair of highly placed executives who helm private label programmes at two of the US's most admired retail chains - John Conlin, SVP of Merchandising, Food & Beverage at Target and Abby Cook, SVP of Own Brands for Ahold Delhaize USA - will deliver separate keynote addresses at PLMA's 2026 Chicago Trade Show, 15-17 November. They will each describe the inner workings of their company's highly successful own brand initiatives. "This is a rare opportunity to hear directly from top leaders of own brand strategies," said Peggy Davies, president of PLMA. "We’re looking forward to their insights into how strong retailer-supplier collaboration supports the evolution of their brands and creates opportunities for continued growth."