PLMA's International Private Label Yearbook

Private Label Market Performance
Complimentary Market Data for Members and Retailers

First published in 1998, PLMA’s International Private Label Yearbook now covers trends in thousands of product categories in 17 countries, including foods, snacks and beverages; health and beauty; and household products of all types. As of 2024, the International Private Label Yearbook will be published on a quarterly basis to give access to the latest volume and value share of thousands of private label products.

PLMA’s Private Label Yearbook is more than statistics, though. It helps identify categories where additional store brands penetration is possible. It gives insight into new business opportunities. It serves as a benchmark for your company’s private label strategy.

But, perhaps most importantly, PLMA’s International Yearbook allows you to look at private label regionally and compare efforts and results. It is a unique research publication which could not be accomplished without the assistance and cooperation of NielsenIQ.

The International Private Label Yearbook can be accessed by PLMA members and verified retailers and wholesalers. To access the Yearbook, please enter the personal access code that you received from PLMA. If you forgot your access code, please click here.